Waterstone is not designed to work with just any hotel or destination management company—99% wouldn’t fit our ethos. We specialize in partnering with family-owned and managed hotels and DMCs, where heritage, spirit, and tradition are at the heart of every experience. We are genuinely gleeful when we see hospitality sincerely and beautifully executed, and we take pride in working with enlightened owners and managers who see hospitality as an art form that can only come from the heart.
Our carefully curated portfolio reflects this commitment to heartfelt, genuine hospitality. Our members aren’t just providers; they are artisans of experience, welcoming guests as people, not numbers. These are professionals who understand that travel should transport, teach, inspire, and care for each guest in a deeply meaningful way.
Founded in 2001, Waterstone has grown into a leading voice in the luxury travel and hospitality space, steadfastly supporting advisors with first-hand knowledge of our destinations. Whether you’re seeking boutique hotels or unforgettable adventures, our team is here to provide the tools, expertise, and connections that help you craft extraordinary journeys.
We partner only with those who share our respect for the travel community, ensuring that every booking strengthens the relationship between advisor and client. At Waterstone, we are proud to stand behind travel advisors, helping them deliver experiences that inspire, elevate, and leave lasting impressions.
In January of 2023 Kristen acquired Waterstone and assumed the role of CEO in January of 2024. Together with the Waterstone’s founder, Marcelo D. Vazquez, Kristen is executing a progressive strategy that brings increasing value to members of Waterstone.
Kristen was raised in the travel and hospitality industry and became the owner of our sister company, Destinations of Distinction in 2013. She is the recipient of many industry awards, among them Winner of the 2022 Travel & Hospitality Tech Outlook Top 10 Hospitality Marketing Solutions Providers; Winner of the 2016 Travvy Awards Rising Star in Hotels/Resorts and Winner of the 2015 Travel Agent Magazine Top Supplier Sales Reps.
Kristen brings an acute business performance focus to the company as well as a human touch to all we do. As Waterstone’s CEO Kristen directs day to day operations of the company and works with Marcelo on strategy and culture development.
Guided by respect and trust, we understand the complexity of crafting one-of-a-kind journeys, and we’ve organized our company to be the ultimate resource for advisors who share our passion for authenticity and excellence.
Marcelo founded Waterstone in January of 2002 and for 21 years grew and molded the company to become one of the most trusted representation and communications companies in the industry. Marcelo’s passion for independent luxury hospitality, his worldwide industry connections and his joyful work ethic built a unique culture that still guides us today. In January of 2023, seeking to solidify the future for Waterstone, Marcelo sold the company to Kristen Moore who has since successfully managed the company and has fulfilled a succession plan focused on Waterstone’s next generation of achievements. Marcelo continues to act as an Advisor to the Waterstone team and its members.
Lynne joined Waterstone in 2015, bringing her 20+ years of travel industry experience to the team. A born globetrotter, Lynne infuses the office with her passion for travel, food and adventure. Her vision, service ethic and good humor has been a very welcomed addition to the Waterstone family. Lynne currently focuses on the leisure travel trade for Waterstone, liaising with key travel agencies, consortia and advisors to spread the word about the incredible members of our collection.
After being a client of Waterstone for 16 years, Mark helped launch our first ever UK office in 2021. He brings with him over 25 years of experience, consistently driving revenue into a variety of luxury 5-star hotels around the world including the Royal Garden Hotel in London. Mark’s main focus is to grow Waterstone’s presence by developing key relationships in the UK and internationally, in addition to assisting with business development and seeking out the very best partners for our collection.
With a profound passion for the travel industry inspired by a family legacy, Lindsey currently serves as the Director of Strategic Partnerships, where she leads sales strategies across the wholesale, MICE, leisure, and corporate sectors. With over a decade of experience, Lindsey has established a remarkable track record in driving results and cultivating meaningful, enduring relationships.
Katy is a passionate, curious, world traveler who truly embodies the Waterstone spirit. With experience both as a hotelier (Fairmont Hotels and La Costa Resort) and as a travel advisor (Ciao Bambino), Katy intimately understands the needs of the travel trade. A University of Colorado graduate who spent a year studying European History in Florence, Katy has many passions including traveling the world, wine culture and cuisine. She is also a massive sports fan. Katy lives with her family just north of San Francisco.
Grace works very diligently at Waterstone, creating, innovating and elevating everything we do. Since joining the team five years ago, Grace has been taking on more responsibility and every step of the way she has proved herself. Her passion for creative design, tendency to think outside of the box and strong work ethic have allowed her to successfully take ownership of all aspects of our marketing efforts, including our branding, communications and social media.
Claire brings a wealth of experience most recently working with the FA at Wembley stadium as part of the customer engagement team delivering world-class events. She has a deep love of travel and has visited many parts of the world during her time as cabin crew with Emirates airline. Claire has already stayed at many of the Waterstone properties and is thrilled to be working with hoteliers who share her passion for food, travel and creating long lasting memories.
Georgia graduated from Louisiana State University in 2022 with a major in Fashion Merchandising and a minor in Business Administration. She further enhanced her expertise by earning a master’s degree in Luxury and Brand Management from the Savannah College of Art & Design, graduating in March 2024. Georgia enjoys combining creativity with strategic initiatives and has a passion for traveling and inspiring memorable experiences. She is enthusiastic about contributing to the Waterstone team and building a distinguished career in the luxury industry.
With a strong background in luxury travel and hospitality, Erica specializes in cultivating strategic partnerships and driving growth within the travel advisor segment. Prior to joining Waterstone, Erica played a key role in shaping the Preferred Partner Portfolio at Gifted Travel Network, leading the development of exclusive hotel programs and expanding advisor engagement. Her expertise in relationship management, strategic planning, and mentorship has made her a respected leader in the industry. Based in Charlotte, NC, Erica lives with her husband and daughter and brings her passion for collaboration and innovation to the Waterstone team.
Bhutan | Colombia | Croatia | Cyprus | Ecuador | Egypt | France | Greece | India | Ireland | Italy
Morocco | Nepal | Peru | Portugal | Spain | Sri Lanka | Switzerland | Turkey